2025

6 Proven Restaurant Marketing Strategies for UK Restaurants How to Attract More Diners in 2025 and Beyond In the restaurant business, attracting customers is always one of the biggest challenges. You can hand out flyers, post on social media, or list on review sites — but if your efforts don’t reach the right audience, they won’t bring results. In the UK, with its diverse mix of locals, immigrants, tourists, and Gen Z consumers, it’s essential to design a marketing strategy…

Boost Your New Client Bookings: 6 Powerful Online Marketing Strategies for Hair & Beauty Salons in London Running a salon in the UK — especially in major cities like London — is highly competitive. With thousands of salons operating nationwide and a growing number of independents, standing out and attracting new clients requires a strong digital strategy. In today’s mobile-first world, online visibility and social media presence are key. In this article, we’ll share six powerful digital marketing strategies to…

On August 22, 2025, Yuika Nakata, CEO of takpa, will serve as the speaker at a seminar on Xiaohongshu (RED) marketing in Niimi City, Okayama Prefecture. Xiaohongshu (RED), a Chinese-born social media platform, has become one of the most influential tools among Gen Z Chinese travelers and consumers. Its strategic importance in inbound tourism marketing is so great that it is often said, “Those who master RED, master the Chinese market.” This seminar will introduce practical methods that local governments…